Procter & Gamble


Content Lecture:

The content of the lecture provided by P&G is social media. Thomas van den Hof, Assistant Brand Manager at P&G, will talk about the difficulties in keeping the marketing matters in their own hands due to the changing marketing environment. The presentation will take place Tuesday the 27th of February from 12:45 until 14:30.

 

About P&G:

Making your day better—in small but meaningful ways.

We see big potential in life’s little moments. Brushing teeth. Washing hair. Showering. Shaving. Caring for the baby. Cleaning the house. Doing the dishes, and the laundry. We make theproducts that help make these moments a little easier.

P&G invents brands and products that create and transform categories. We’re re-dedicating ourselves to product innovation that “wins from the top” – offering:

    • the best-performing products in the category,
    • with the highest quality,
    • at a modest price premium,
    • yielding superior consumer value.

 

P&G at a Glance: